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Our articles are written in-house by our specialists on relevant topics for SMEs. If you’re looking for advice or tips on running a business, you’ll find them here.

Zoe Elmer Zoe Elmer

Why is customer privacy important to my business?

Did you know that more than ⅔ consumers believe that a company’s privacy practices are linked to its trustworthiness, according to a recent US consumer survey? Many say that they won’t buy from a company if they don’t trust how the company will use their data.

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